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Commercial Referral and Business Introduction Agreements

An effective commercial contract should work both during ordinary performance and when disagreement arises. Referral arrangements pay for business introductions or achieved outcomes. The triggering event must be measurable.

What to keep in mind

Define qualifying contacts, attribution, commission calculation, payment date, duration, exclusions and treatment of repeat sales.

Unclear ownership of a customer lead can create disputes over multiple commissions.

Distinctions often confused

Referring a prospect does not automatically grant agency powers or authority to bind the business.

Frequently asked questions

When is a referral commission earned?
At the clearly agreed milestone, such as introduction or completion of a sale.
Can commissions continue after the contract ends?
Only according to applicable law and appropriately drafted terms.

Informational content. It is not a substitute for professional advice.