What to keep in mind
Review graphic files, distinctive elements, material color features and consistency with the branding actually used; consider separate applications where appropriate.
Repeated substantial redesigns can reduce the practical value of a registration tied to an older design.
Distinctions often confused
A figurative trademark is a distinctive sign; it does not replace every copyright protection available for the artwork.
Frequently asked questions
Should a name and logo be registered together?
It depends on use; separate filings sometimes offer greater flexibility.
Does changing a logo's colors require a new registration?
Not invariably; the registered version and degree of alteration must be assessed.
Informational content. It is not a substitute for professional advice.